Friday, 29 September 2017

How to Best Promote Your Sales Promotions

What is a Sales Promotion?

 When done correctly, sales promotions can transform a business.    Most of us these days know sales promotions are usually designed to increase sales or, encourage the use of a service. They are also often one type of marketing strategy confused with general advertising.  In fact, the two are different.  Because, each entices a different part of the buyer’s nature.
Advertising is emotional in nature.  It induces consumers to purchase products or services through images, sounds, and experiences. Sales promotions draw on a customer’s logic.
To get the most out of the efforts you put into creating a promotion, it’s important for you to promote your sales promotion. I know, that’s a lot of use of the base word promote, it’s confusing, but accurate.

Promoting Your Promotion
This concept is often where many small businesses and entrepreneurs come up short and, usually happened in one of two ways.
 The first way is that many businesses simply don’t let their customers and potential customers know there is promotion opportunity going on.
When it comes to small business marketing, the first thought is advertising, but this can add expense. Here are some optimal ways you can get the word out, without breaking the bank.
  • Highlight the promotion on your website home page.
  • Create a web page specifically about the promotion.
  • Post the info on your Social Media Pages and Blogs.
  • Where permitted, include it in guest posts on other pages and blogs.
  • Sent email notifications sent out to your approved email contacts.
These steps will go a long way in getting the information out there.
The second way many businesses aren’t successful with their promotions is that they, get the word out but, put out the wrong information.
Your first instinct will probably be to make your message about your offer, and that is a good place to start.  But, your message should also be about your customer.  More specifically, how they will benefit from the offer you’ve taken so much time to plan and execute.
Let’s say an accounting firm decides to run a discount promotion on all services they provide, for a specific period of time.  To promote this, they start sending emails and posting on Facebook that for a limited time, clients can come in and receive a discount for any service they need.  Most people will see the post or email, make a quick mental note about it, and then move on with their day.
The communication aspect was successful, but the desired conversion wasn’t.  What you need to do next is persuade your client that this will make his or her life easier.
Persuasion begins with building a link into your customer’s head. Start by thinking about your service promotion from your customer’s viewpoint.  Then make a list of the things that may be on your customer’s mind.  Some examples could be, whether or not their job is currently stable, whether they should buy a new car or even, where they are planning their next vacation.
No matter what they have in their heads, there is a good chance they are not thinking about seeing an accountant.  It’s your job to put the idea in their head and then, attach it to the things they are thinking about:
“Want to fly during your next vacation instead of drive?  Let us help you find your maximum deductions and use your larger tax refund to start a vacation fund!”
Next, go on to explain the benefits of having a professional go over their taxes instead of doing them at home.
Last, include an effective call to action: “Call now for your appointment!”
Now that you know how to promote your promotion, take a look at this article on for examples of what kind of promotions you can consider offering.

Tuesday, 5 September 2017

How to get leads for MOBE

The video below, shows you how to get leads for MOBE

In it, you'll disocver

Which marketing system is used to promote MOBE

Why that system is used

Which landing pages, work best

Why sometimes, tried and trusted is still works best

To find out how MOBE can help your business why not click on the free video tab at the top and discover the steps that can take your business to the next level, in ...half the time

Tuesday, 29 August 2017

Why Direct Marketing works for MOBE

The video below shows how powerful a marketing tool Direct Response / Email marketing can be when promoting MOBE links

This strategy was followed, after following the 21  Steps Business course, which you can get access to by clicking on the free video tab at the top of this blog

In the video, you'll discover

Which page/s worked best in the campaign

The % of increase from using this type of marketing

The click through rate &...

a whole lot more besides

Friday, 25 August 2017

Proof of MOBE signups using the WorldProfit Marketing system

In the video below, you will see proof of signups being added to my MOBE list

Enjoy the video

This marketing strategy is one that is very powerful, simply because it reaches the target audience, very quickly, on a global scale, using very high converting capture pages

Mobe, which stands for My Own Business Education, is a very, very powerful turnkey High Ticket Affiliate Marketing consultancy programme, which you can find out more about by clicking on the free video tab at the top of this blog

Thursday, 24 August 2017

Building a strong business foundation

This post is all about the importance of building a good strong foundation for your business

So what is meant by building a strong foundation?

It is about building a list, in fact not just A list, you can do  that quite happily through the various social networks you are a member of!, it is more about building

Your list and getting your own mindset right, with this combination you simply can't go wrong and will build a strong foundation for your own business

Getting the mindset right?

It might seem a really silly thing to say, but your mindset determines your level of success : )

For example for a lot of people starting with affiliate marketing, they assume that success and income are going to come with either little or very little work, simply because they have 'affiliated' with company X

You really need to be approaching your new venture, with the attitude that  it is 'your business' and its success stands or falls by the decisions made by you and not just with you thinking 'I'll see what happens'

That in itself is tantamount to failure and big time!

Too often you will hear people say, I've not made any money online and on delving a little further into their 'story' it soon becomes clear that which ever venture they have affiliated with, their mindset was not right from the outset

How can you rectify that

This is the easy bit, you can put that right, by 'investing' in yourself and there really is no finer course, than the one found at the top of this blog under the tab

"How to build a strong foundation"

Once you have the 'right mindset' then you can virtually determine your success level and paycheque

Why I chose WorldProfit to promote MOBE

This post explains why I chose the Worldprofit system to promote MOBE

Having followed the 21 step system, it was very clear and apparent to me, that to succeed with MOBE you need to drive plenty of good quality targeted traffic to the sites the company provide you with.

That traffic also needs to be affordable and to provide you with a profit, if not from every customer, then the vast majority of them. The vast majority would be those that decided to take the upsells from the company, through the use of the sales team

Build a list

The other thing that was also clear, was that its crucial to build your own list, this isn't a surprise to me, but its crucial to do thzt. Building your own list requires high converting lead capture pages, which put leads onto your database.

So on looking at several lead systems, which included  worldprofit, pureleverage, myleadsystempro,  your eight steps, click funnels and optimisepress to name but a few of them and evaluating each, it was very obvious that there was only ever going to be one winner

That winner was Worldprofit. The reason for that is this. Like MOBE, WP is a turnkey marketing system, which as defined by the 21 steps system, to be a true business, it needs to operate independently of you, once its set up.

Put another way, it should allow you to work ON your business, not IN your business

Worldprofit passed that test

The system needed to have quality traffic sources, which provide access to a wide range of advertising sources, all of which had to be my customer avatar, or in english, my ideal customer

Worldprofit passed that test

It had to have both bigh converting pre buit, as well as the ability to make custom buikt capture pages, again it passed the test

It also had to have traffic packages that, as defined by the 21 steps economics of traffic, would be profitable either through cuztomers buying them, but who were not interested in MOBE for their own reasons, or who did buy and became a customer of MOBE

Again, Worldprofit passed the test with flying xolours and from the marketing,tracking and optins i have seen, has proved to be a vood business decision, as it allows me to work ON my business, not iN my business.

It gives me time freedom

Worldprofit also pays out generous commissions, to the dealers, as consultants are called on the same day as MOBE and like MOBE is one of the few marketing systems I have seen or used which pays out sales on the back end, not just upfront as so many do

Now if your reading this post and it resonates with you for different reasons as I'm sure it will and you want to find out more about how it can benefit your EXISTING business, then go to the tab at the top called FREE video and claim yours

Alternatively, you might prefer to attend an event in a town near you,where you can get your questions answered, that being the case simply click on the IMF tab and choose  location neR to you.

So that is why I chose Worldprofit to promote MOBE

Tuesday, 22 August 2017

5 Elements that make a successful online business

There are 5 Elements that make up a successful online business

They are

1) Traffic

2) A funnel

3) A filter

4) A follow up system in place

5) A tiered product mix.

This is why traditional affiliate marketing is flawed, becuase most models lack these 5 Elements, which is why, with most Affiliate marketing / MLM companies, to achieve the 4, 5 and 6 figure incomes per month, then you really do need to be prepared to look for the 7 to 10 year mark for this to happen.

That makes this traditional affiliate marketing model flawed, because they rarely pay on the back end or have high ticket items.

In short, High Ticket Affiliate Marketing ventures produce more profit for less sales.

Without the back end sales, affiliates are always going to be looking for the next shiny object in their inbox, because as with JOBS and employees, people always move for better pay. In affiliate marketing terms, that pay is commissions they earn

Churn as leaving is called always comes about when people fully understand the pay plan and realise that the system they are duly told to follow and not embelish, is...flawed.

Which is why High Ticket Affiliate Marketing is the sector to be associated with

You do need a list, but it only needs to be a list of motivated buyers

You need the right type of traffic to that list

The system you use needs to work independently of and from you

Pays high back end commissions right through the product mix

Anything else is just not going to work.